Purpose provides a context for your goals. It's very general - it's a direction, a theme.
Define: Priorities
Priorities are general areas of concern.
Define: Goals
Goals are ver specific things, events or experiences that have a definiete completion, and you can objectively know when you've achieved them.
S.M.A.R.T.E.R
Specific
Measureable
Attainable
Realistic
Timelined
Enthusiastic
Rewarding
Name 4 goal setting techniques
Always state your goals in the positive PRESENT TENSE.
Personalize your goals: Use a pronoun in every sentence (e.g. I, we, they, "your name")
Do not use the terms "try", "will", "never", "should", "would", "could" and "want"
Include deadline dates whenever possible
What are some benefits of strategic planning?
You are less likely to forget a major step
Creative ideas and brainstorming come easier
Goals become clarified and more real
You gain a better overal picture
Define: Self Management
Self-Management is artfully directing your life so that you easily and joyfully accomplish what you desire.
List 4 common "Barriers of Success"
Attitudes, beliefs, perseptions and self sabotage.
List three comon ways of self sabotage
Perfectionism
Failure to rank a task
Procrastination
Common causes of Procrastination
Setting expectations that are too high
Thinking that a task is critical when it isn't
Lack of information
What are some ways to overcome procrastination?
Reframing
Task Breakdown
Delegation (or subcontracting)
True or False?
Self management is juggling all parts of our lives but not fully enjoying one aspect. If false, explain your answer
False
Self management includes managing your time effectively, setting priorities and goals, staying inspired
Reframing, task breakdown and simplification are ways to cut down on .......
procrastination
True or False?
Reframing is an alternative way to view the project at hand, to put the task in perspective.
True
Define Task Breakdown
C)
When you ...... a task or pass it along to someone else to accomplish you still need to oversee the project, you are still responsible for it's outcome.
delegate
True or False?
Time management is about which appointment book you use.
False.
It's about how you use it and your attitudes toward time
Several types of time are necessary in a successful business. List six.
Managing business logistics
Working with clients
Professional development
Idea development
Marketing
Having fun
High Priority activities are the ......... that produce 80% of your results
20%
Frequently in business we have no idea why things are going the way they are even if they are going well.
_______ can help you anticipate potential problems and take appropiate steps.
Tracking
______ is a documentation of items such as marketing activities, client profiles, app bookings, product usage...
Tracking
True or False?
The art of risk taking is knowing how to take smart risks.
True
_________ is being inspired by the joy of one's own accomplishment.
Self Motivation
What are 3 influences on career longevity?
Personality characteristics
client interactions
self-care
What are professional boundaries and why are they important?
Professional boundaries include being able to say "no".
They help to protect the respect and dignity of each person.
True or False?
Lack of professional boundaries can lead to resentment, burnout and stress
True
List two ways to alleviate stress
do yoga
drink a cup of tea
CE is important because it
D) all of the above
Why are body mechanics important?
If you hurt yourself you can't practice if you can't practice you can't make money
List two elements to consider when choosing CEs
Price
Will it help me move forward?
What types of advisors may you need to be successful in your business?
Lawyers
Accountants
Bankers
Business Consultants
Which is NOT a strong example of ethical behaviour?
D) doing whatever it takes to make a dollar
Define: Professionalism
How do we display professionalism?
dress neatly
keep the interior clean, particularly the bathroom
be prepared
be in time
How do we build rapport?
correctly pronounce client's names
maintain good eye contact
be punctual
smile
The most important tip for a successful job interview is _______
Be Prepared
Other interview tips include:
(List 4)
Be punctial
Have a postitive attitude
Don't chew gum
Define: Resume
A resume is a tool with one specific goal: To inspire a potential employer to interview you.
How is a cover letter different from a resume?
A cover letter is a letter of introduction to inspire the interviewer to read your resume
True or False?
As and independent contractor you function as a separate business operating within another business, generally renting office space and can work for several companies.
True
What are two options for financing a private practice?
Private loan
credit card
Define: Sole Propietorship
If you don't incorporate, create a partnership or form an LLC your business is automatically considered a sole propietorship
Define: Unlimited Liability
Unlimited liability means that all business debts and liabilities are the personal responsibility of the owner of the business.
True or False?
You are NOT responsible for decisions your partner makes even if you weren't aware of them.
False.
What is a benefit of a LLC?
D) all of the above
What is a ficticous name and why would you need one?
A ficticious name is a business name that is different than my own and you would need one to create a separate business identity
What is an EIN?
Employer Identification Number
Name two advantages of a home office
No commute
No separate overhead costs
List 4 special concerns of a home office?
Zoning
Sounds
Interruptions (children, pets)
Pet dander
How do you convey professionalism in your room and home office?
Cleanliness
Visual Stimuli
Nice layout
a place for the client to put their stuff
A ______ license allows you to do business, an _______license allows you to work in an industry
business
occupational
Consider all of the _____ involved in your business when setting your fees
costs
What are prepaid packages and how do they benefit you?
Things covered in a policy and procedure manual
Cancellation Policy
business hours
scope of practice
Confidentiality
Why might you hire help?
If you don't have the time to do a certain task
If you don't have the skills to do it (accounting)
If you simply don't want to do it
What are the 2 main reasons small businesses fail?
Financial record keeping is important because
A)
Why is it important to keep separate personal and business identities?
Creates balance for record keeping.
Keeps private life and finances separate of business
Assets are the total resources of the business, liabilities are the ______ of the business
expenses
Name 4 fully deductible business expenses
office supplies
education
loan percentage
association dues
The main concern of marketing is the _____ of the general public of what you do.
education
What are word of mouth referrals and why would we want them
FREE MARKETING
How can we generate referrals
Request referrals
have referral program
join a network
List 4 networking tips
Clearly state what you do
Join professional associations
Attend community functions
Thank people who help you
True or False?
Barter is not a taxable income
False
What are promotional materials and why are they important?
Brochures
Pens
Business Cards
Newsletters
They are important because they let the public know about who we are and what we do and that generates new clients
True or False?
A business card should contain as much info as possible
False
What is the difference between the benefits and the features?
Benefits: What client gets from us
Features: The "ingredients"
It costs ______ as much to keep a client as it does to find a new one.
1/2
Name 4 examples of excellent customer service
Return phone calls within 2 h
make client feel special with a free massage on their birthday
provide insurance billing
Keep in touch with clients by newsletter or sending them special announcements
Thorough intake interviews identify short and long-term goals and working with clients to develop a treatment plan is an example of _____
