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PR Ch20
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When pitching stories to gatekeepers about nonprofit activities, it's best to tell stories in terms of
individuals
Approximately ____ percent of Americans volunteer time for charitable causes
20%
Which of the following is not a goal of a professional organization?
A. to establish a code of ethics
B. to set standards for professional performance
C. to engage in collective bargaining
D. to encourage continuing education
C.
Terms like patron or founder often indicate
the size of the donor's gift
Which is not a typical function of staffers in a trade association?
shielding busy government officials from unnecessary info
Which tactic was not used by the save Darfur Coalition?
A. avoiding the use of celebrities
B. taking out one page ads
C. pressuring Am. corps
D. getting NAACP to lobby
A.
The following are categories of social agencies, EXCEPT
A. religious orgs
B. foundations
C. advocacy orgs
D. health agencies
C.
Which type of organization has lost the most political clout since the 1970s?
labor unions
Jerry Lewis used what fundraising technique?
telethon
People who volunteer are usually not motivated by
extrinsic rewards
Which is not a primary function of a chamber of commerce
to promote health and wellness programs
A critical benefit for nonprofit groups is that they are
tax exempt
Am. union with the largest membership
National Education Association
A fund-raising campaign is usually organized along _____ lines
quasi-military
PETA is a
social issue organization
Individuals provide _____ of total charitable giving in the US
three quarters
In capital campaigns, fundraising emphasis is on
big gifts from corps and individuals
the largest and most publicized donations are made by
corps and foundations
The goals of professional associations include
determining requirements for entrance to the field
NAACP would best be described as a _____ agency
cause
A majority of lawyers promote their services
with ads in the yellow pages
Author
mbwaddill
ID
79584
Card Set
PR Ch20
Description
PR Ch20
Updated
2011-04-14T11:20:18Z
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