refers to the physical charteristics of the market within which firm interact, determiend by the number of firms in the market and teh barreis to entry
Monopolistically competitive market
a market in which there are many firsm selling differenitiated products and few barriers to entry
Oligopolistic Market
a market in which there are only a few firms and firmes explicity take other firms likely tor esponce into accont
Charaterstics of Monopolistic competition
many sellers
product differentation
multiple dimensions of competition
ease of entry of new firms
Contestable marekt model
a model of oligopolies where barriers to entry and exit not a market structure determine price and output decisions and a competitive price is set
Explicit cost
out of pocket costs (rent wages supplies etc)
Implicit Cost
lost money fromnot doing something else ( i.e quitting one job to do another)
Margional cost is
the change in total cost from producting one more unit of a good or service
Total Revenue
prce X quantyt (for one good)
Firm behavior in shourt run: how much to produce?
Case 1 P =ATC
EP =M0 (accounting profit = implicit cost)
equallibrium quantity > 0
Firm behavior in shourt run: how much to produce?
Case 2 ATC> PRICE greater or equal to AVC
EP = 0 (accounting profit = implicit cost)
equillibrium quantity > 0
Firm behavior in shourt run: how much to produce?
Case 3 ATC>P> OR = AVC
EP = negative (accounting profit < implicit costs)
equillibrium quantity > 0? or = 0? depends on chart
Firm behavior in shourt run: how much to produce?
Case 4 P<ATC
EP = Negative
equillibrium quantity > 0? or = 0? depdnds on choice