CMST 2060 Chapter 3

  1. contingency
    unexpected obstacle, perplexity, or problem
  2. rhetorical situation
    when public continguences generate concern and uncertainty with in a public audience
  3. techical situation
    dexist when we confront problems with a proven method to guide us
  4. rhetorical background
    specific aspects of a common situation as affects the audience
  5. rhetorical background
    larger envirnoment that defines the historical and social context for the situation
  6. motives of the participants
    various things (emotions, attitudes etc.)that may influence their behaviors
  7. public
    a complex interaction of individuals that constitute a political culture
  8. counterpublics
    develop outside of and counter to the established mechanisms of the state
  9. open society
    facts are made available and judgments are made by its members through open discussion, criticism, and persuasion
  10. closed society
    leaders suppress opinions they feel could be dangerous
  11. public sphere
    the forum best suited for allowing peopel to speack about matters of public concern
  12. techical sphere
    an elite group with specialized knowledge uses techincal jargon to discuss narrow problems
  13. personal sphere
    a language which favors the expression of feelings and opinions
  14. authoritative sphere
    only views encouraged to be expressed are those sanctioned by the authorities
  15. status
    relative authority or marginality that some thing/someone has.
  16. authority
    something valued, respected, and/or embraced
  17. marginality
    something that is widely condemned, ignored, and/or rejected
  18. public opinion
    percentage of people who hold certain views to be true
  19. opinions
    Conscious personal beliefs expressed as a commitment to a certain matter of factor value
  20. conventions
    the accepted and established habits, norms, routines, traditions, and unspoken laws of a community
  21. social knowlegde
    a culture's conventiaonal wisdom and practical judgment
  22. exigence
    an experience of contingency that makes us feel a combination of concern and uncertainty
  23. rhetorical exigence
    public issue that generates concern and uncertainty and which can be resolved in part through rhetical persuasion
  24. presence
    a subject that is "on the public's mind"
  25. uncontested exigence
    audience acheives consensusas to what the problem is but is uncertain of a solution
  26. contested exigence
    when the audience isn't sure that there is an problem
  27. practical judgment
    the act of defining things in term of a general category for the purposes of making a pratical decision
  28. audience
    the larger publics who might eventually be influenced by the speaker's words in some way
  29. constraints
    obstacles that stand between us and the attainment of our interests
  30. rhetorical constraints
    obstacles that must be over come in order to facilitate both the persuasive and pratical effects desired by the speaker
  31. internal constrains
    the beliefs, attitudes, and values of an audience that must be changed if persuasion is to occur
  32. belief
    pervading attitude
  33. external constraints
    the people, objects, processes, and events that may physically obstruct any productive action even if persuasion of an audience has occured
  34. rhetor
    a conscious instigator of social action who uses persuasivediscourse top achieve his or her ends
  35. occasion
    the specific setting shared by speaker and audience whose circumstances constrain the form and appropriateness of what is said
  36. purpose
    the reason for and circumstances under which the occasion occurs (reason for the speech)
  37. message
    spoken language delivered for the purpose of persuading an audience to think, act and feel in ways different than it already does.
Card Set
CMST 2060 Chapter 3
CMST 2060 Chapter 3 Rhetorical Foreground and Rhetorical back ground