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Memory Chapter 7
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ENCODING (getting info into memory)
Involves forming a memory code
E.g. Entering data through a keyboard
STORAGE (short/long term memory)
Involves maintaining encoded information in memory over time
E.g. Saving data in file on hard disk
RETRIEVAL (getting info back)
Involves recovering information from memory stores
E.g. Calling up file and displaying data on monitor
ENCODING - structural encoding (shallow processing)
Visual, physical stimuli
E.g. Angles, shading, caps vs. not
ENCODING - phonemic processing (intermediate)
Recognize patterns
ENCODING - semantic encoding (deep processing)
What a word means, association btwn objects/categories = meaning
STORAGE - sensory memory approx. = holding bin
We decide thru selective attention what to keep and what's extraneous
Sensory input = auditory, visual stimuli
Author
kgmina
ID
5514
Card Set
Memory Chapter 7
Description
Study notes for the memory chapter of psychology.
Updated
2010-01-29T00:22:05Z
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