MGMT_CH._6.txt

  1. Strategic positioning attempts to achieve sustainable competitive advantage by preserving what is distinct about an organization
    TRUE
  2. If an organization has obsolete technology or outdated facilities, this is an example of an organizational threat
    FALSE
  3. Which of the following lists the steps of the strategic management process in the proper order?




    D. establish mission an vision; establish grand strategy; forumulate strategic plan; carry out strategic plan; maintain strategic control
  4. a ______ explains how the organization's mission is to be accomplished, after an assessment of current organizational performance




    C. grand strategy
  5. Strategy ______ is the process of choosing among different strategies and altering them to best fit the organizations needs




    B. formulation
  6. The _____ strategy is used to offer products or services that are of unique and superior value compared to those of competitors and to target a narrow market.




    D. focused-differentiation
  7. A trend analysis is a hypothetical extension of a past series of events into the future
    TRUE
  8. the maturity stage of the product life cycle is the most profitable stage, and is the period in which customer demand increases, the products sales grow, and competitors may enter the market.
    false
  9. diversification is using various methods to produce the same product or service
    false
  10. "Knowing Yourself" is one of the seven essential types of leader behaviors
    TRUE
Author
paulpfiction
ID
55071
Card Set
MGMT_CH._6.txt
Description
MGMT CH. 6 QUIZ
Updated