BUS 121-51 Final Shorts

Process of planning and executing of CPPD the IGS to create exchanges that satisfy indiv/org objectives.

• product
• pricing
• promotion
• place

grp of ind/org or both, in which a firm develops/maintains a marketing mix suitable for a specific need and preference of a grp.

Decision and Actions of people involved in BU products.

Is to distribute TU info from both IE resources to ME who need it.

Basis of acct process: A=L+OE

Anything a society uses to purchase PSR.

• character - borrowers attitude towards credit oblig.
• capacity - borrowers financial ability to meet credit oblig.
• capital - borrowers assets and net worth
• collateral - real estate or property pledged as security of a loan
• condition - (GEC) gen economic condition that can affect borrowers ability to repay load or credit obligations.

IPP in exchange for a promise to repay borrowed $, with or w/o interest at a later date.

All the act concerned with obtaining money & using it eff.

Financial statement that projects IE over a specified future period

Stock owner may vote on corp matters but whos clms on profits/assets are subordinate to the clm of others

Stock holders that usually do have voting rights but whose clms on dividends are paid before common stocks owners.

Safe investment generally attracts conservative investors.

When stock prices have increased for an ext period of time.

When stock prices have decreased for an ext period of time.

Division of each outstanding share of corp stock into greater # of shares.

State laws which are designed to protect consumers from fraudulent deals w/co. which handle SBS.