International Marketing CH. 9+10

  1. The way the countries will trade and prosper in the 21st century is changing is because of:...
    • Transition from socialist to market-driven economies
    • The liberalization of trade and investment policies in developing countries
    • The transfer of public-sector enterprises to the private sector
    • The rapid development of regional market alliances
  2. ____ is generally understood to mean an increase in national production reflected by an increase in the average per capita gross domestic product (GDP) and consumer demand.
    Economic development
  3. The stage of __ ___ within a country affects the following:
    -Attitudes toward foreign business activity
    -The demand for goods
    -The distribution systems found within a country
    -The entire market process
    Economic Growth
  4. Stage of Economic Development - U.N. Classification:
    Industrialized countries with high per capita incomes such as Canada, Germany, France, and the United States
    More Developed Countries (MDCs)
  5. Stage of Economic Development - U.N. Classification:
    Industrially developing countries just entering world trade with relatively low per capita incomes such as many countries in Asia and Latin America
    Less Developed Countries (LDCs)
  6. Stage of Economic Development - U.N. Classification:
    Industrially underdeveloped, agrarian, subsistence societies with rural populations with extremely low per capita income levels, and little world trade involvement, such as some countries in Central Africa and parts of Asia
    Least-Developed Countries (LLDCs)
  7. Countries are experiencing rapid economic expansion and industrialization and do not exactly fit as LDCs or MDCs. They have shown rapid industrialization of targeted industries. They have per capita incomes that exceed other developing countries. They have moved away from restrictive trade practices and instituted significant free market reforms. They attract both trade and foreign direct investment.
    Newly Industrialized Countries (NICs)
  8. The factors that existed to some extent during ___ growth of NICs were as follows:
    - Political stability in policies affecting development
    - Economic and legal reforms
    - Entrepreneurship
    - Planning
    - Outward Orientation
    - Factors of Production
    - Industries Targeted for Growth
    - Incentives to force a high domestic rate of savings and to direct capital to update the infrastructure, transportation, housing, education, and training
    - Privatization of state-owned enterprises (SOES) that placed a drain on national budgets
    Economic Growth Factors
  9. A country's investment in ___ ____ is an important key to economic growth because...
    - ___ can be the key to a sustainable future for developed and developing nations alike
    - As the Internet cuts transactions costs, it has enabled small firms in Asia or Latin America to work together to develop a global reach
    - It accelerates the process of economic growth by speeding up the diffusion of new technologies to emerging economies
    - Mobile phones and other wireless ___ greatly reduce the need to lay a costly telecom infrastructure
    Information Technology
  10. The following are objectives of what?:
    - Industrialization is the fundamental objective of ___
    - Economic growth is measured not solely in economic goals but also in social achievements
    - Because foreign businesses are outsiders, they often are feared as having goals in conflict with those of the host country
    - The trend toward privatization is currently a major economic phenomenon in industrialized and ___ ____
    Developing Countries
  11. ___ is the fundamental objective of most developing countries.
    Industrialization
  12. ___ ___ is measured not solely in economic goals but also in social achievements.
    Economic Growth
  13. Because ___ ___ are outsiders, they often are feared as having goals in conflict with those of the host country.
    Foreign Businesses
  14. The trend toward ____ is currently a major economic phenomenon in industrialized and developing countries.
    Privatization
  15. ___ represents those types of capital goods that serve the activities of many industries.
    Infrastructure
  16. Paved roads, railroads, seaports, communication networks, financial networks, and energy supplies and distribution are included in a country's ____.
    Infrastructure
  17. The quality of an ___ directly affects a country's economic growth potential and the ability of an enterprise to engage effectively in business.
    Infrastructure
  18. The less developed a country is the less adequate the ___ is for conducting business.
    Infrastructure
  19. Countries begin to lose ____ ____ ground when their infrastructure cannot support an expanding population and economy.
    Economic Development
  20. ___ is not always considered meaningful to those responsible for planning.
    Marketing (or Distribution)
  21. Economic planners frequently are more production oriented than __ oriented.
    Marketing
  22. ___ is an economy's arbitrator between productive capacity and consumer demand.
    Marketing
  23. The ___ process is the critical element in effectively utilizing production resulting from economic growth. It can create a balance between higher production and higher consumption.
    Marketing
  24. ___ efforts must be keyed to each situation, custom tailored for each set of circumstances.
    Marketing
  25. Pricing in a subsistence ___ poses different problems from pricing in an affluent society.
    Market
  26. To evaluate the potential in a developing country, the marketer must assess the existing level of ___ development and receptiveness within the country, and the firm's own capabilities and circumstances.
    Market
  27. The level of ___ development roughly parallels the stages of economic development.
    Market
  28. The more developed an economy, the greater the variety of ___ functions demanded, the more sophisticated and specialized the institutions become to perform ___ functions.
    Marketing
  29. As countries develop, the ___ channel systems develop.
    Distribution (or Marketing)
  30. ____ structures of many developing countries are simultaneously at many stages.
    Marketing
  31. Estimating market potential and devising useful segmentation strategies in less-developed countries involve challenges. Most of the difficulty is from the coexistence of three distinct kinds of markets in each country:
    - The ___ ___ sector tends to live and work in the countryside
    - The ___ sector is centered in the larger cities with expanding westernized middle class
    - The ___ sector has those moving from the country to the large cities
    - Low-income __ ___
    • The traditional rural/agricultural sector
    • The modern urban/high-income sector
    • The often very large transitional sector usually represented by low-income urban slums
  32. One of the greatest challenges of the 21st century is to manage and market to the ___ ___ in developing countries.
    Transitional Sector
  33. ___ ___ ___ share a number of important traits.
    - Are all geographically large
    - Have significant populations
    - Represent sizable markets for a wide range of products
    - Have strong rates of growth or the potential for significant growth
    - Have undertaken significant programs of economic reform
    - Are of major political importance within their regions
    - Are "regional economic drivers"
    - Will engender further expansion in neighboring markets as they grow
    Big Emerging Markets (BEMS)
  34. The ___ differ from other developing countries in that they import more than smaller markets and more than economies of similar size.
    Big Emerging Markets (BEMS)
  35. As ___ embark on economic development, demand increases for capital goods.
    Big Emerging Markets (BEMS)
  36. As ___ economies expand, there is accelerated growth in demand for goods and services, much of which must be imported.
    Big Emerging Markets (BEMS)
  37. Much of the expected growth in a ___ will be industrial sectors such as information technology, environmental technology, transportation, energy technology, healthcare technology, and financial services.
    Big Emerging Markets (BEMS)
  38. The United States and Canada already had the world's largest bilateral trade agreement ___. Each was the other's largest trading partner.
    CFTA
  39. The United States, Canada, and Mexico needed one another to compete more effectively in world markets, and they need mutual assurances that their already dominant trading positions in the other's markets are safe from protectionist pressures. ___ was ratified and became effective in 1994.
    NAFTA
  40. ___ required the three countries to remove all tariffs and barriers to trade over 15 years. (All tariff barriers were dropped in 2008).
    NAFTA
  41. ___ stopped firms from looking for cheap labor in outside markets, encouraged foreign investment in this market, increase competitiveness in outside markets, caused labor and environmental issues (North American Agreement on Labor Cooperation and Commission on Environmental Compliance).
    NAFTA
  42. ___ was proposed in October of 2018. Agreement between the countries between United States, Canada, and Mexico. Takes effect on 1 Jan 2020, pending legislative approval.
    USMCA
  43. ___ based on NAFTA with several proposed adjustments such as: more access to canada's dairy sector, increased hourly wages in Mexico's automotive sector are required, digital economy elements have been adjusted.
    USMCA
  44. NAFTA to USMCA Overview of Changes:
    - __ __ __ __: Automobiles must have 75 percent of their components manufactured in Mexico, the US, or Canada to qualify for zero tariffs (up from 62.5 percent under NAFTA)
    Country of Origin Rules
  45. NAFTA to USMCA Overview of Changes:
    - ___ ___: 40 to 45 percent of automobile parts must be made by workers who earn at least $16 an hour by 2023. Mexico agreed to pass new labor laws to give greater protection to workers, including migrants and women. Most notably, these laws are supposed to make it easier for Mexican workers to unionize.
    Labor Provisions
  46. NAFTA to USMCA Overview of Changes:
    - ___ : The US got Canada to open up its dairy market to US farmers, a big issue for Trump.
    US farmers get access to the Canadian dairy market
  47. NAFTA to USMCA Overview of Changes:
    - ___: The deal extends the terms of copyright to 70yrs beyond the life of the author (up from 50). It also includes new provisions to deal with the digital economy, such as prohibiting duties on things like music and ebooks, and protections for internet companies so they're not liable for content their users produce.
    Intellectual property and digital trade
  48. NAFTA to USMCA Overview of Changes:
    - ___: The agreement adds a 16-year sunset clause - meaning the terms of the agreement expire, or "sunset," after 16 years. The deal is also subject to a review every six years, at which point the US, Mexico, and Canada can decide to extend the USMCA.
    Sunset clause
  49. ___: refers to the Central American Free Trade Agreement - Dominican Republic Free Trade Agreement. This is a comprehensive free trade agreement among Costa Rica, The Dominican Republic, El Salvador, Guatemala, Honduras, Nicaragua, and the United States.
    DR-CAFTA
  50. ___: this includes Argentina, Bolivia, Brazil, Chile, Paraguay, and Uruguay and is the second-largest common-market agreement in the Americas after NAFTA. This also has become the most influential and successful free trade area in South America.
    MERCOSUR
  51. __ __: Most of the countries have moved from military dictatorships to democratically elected governments. Privatization of state-owned enterprises and other economic, monetary, and trade policy reforms show a broad shift away from the inward-looking policies of import substitution and protectionism.
    Latin America
  52. __: 13 countries. The long-term goal of this market group is a gradual and progressive establishment of a Latin American common market. There is a differential treatment of member countries according to their level of economic development. It has a provision that permits members to establish bilateral trade agreements among member countries.
    Latin American Integration Association (LAIA)
  53. ___: This has worked toward a single-market economy, established ___ in 2000, with the goal of a common currency for all members.
    Caribbean Community and Common Market (CARICOM)
  54. ___: established in 2000, goal of a common currency for all members
    CARICOM Single Market and Economy (CSME)
  55. Initially, ___ was envisioned as the blueprint for a free trade area extending from Alaska to Argentina.
    NAFTA
  56. The first new country to enter the NAFTA fold, was to be ___, then membership was to extend south until there was a ___.
    Chile, Free Trade Area of the Americas (FTAA)
  57. As a country develops ____ change, ____ concentration shift, expectations for a better life adjust to higher standards, new ___ evolve, and social capital investments are made.
    Incomes, population, infrastructures
  58. When incomes ___, new demand is generated at all income levels.
    Rise
  59. Countries with ___ per capita incomes are potential markets for a large variety of goods.
    Low
  60. As income rise to ___ ___ range, demand for more costly goods increases.
    Middle-class
  61. Markets are changing ___, and identifiable market segments with similar consumption patterns are found across many countries.
    Rapidly
  62. ___: a group of counties come together and agree to cooperate in international trade by various means. Mainly economic advantages, easier trade negotiations as a block, trade creation between the countries, stimulus for investments due to larger market size, reduced import prices, increased competition and economies of scale, higher factor productivity; some discrimination against non-member countries.
    Economic Union (Multinational Market Groups)
  63. ___: Political factors - cooperation, stability and power in international markets
    Economic Union (Multinational Market Groups)
  64. Sucessful __ ___ requires favorable economic, political, cultural, and geographic factors as a basis for success
    Economic Union
  65. Benefits must greatly outweigh the disadvantages before nations forgo any part of their ____.
    Sovereignty
  66. Many associations formed in Africa and Latin America have had little impact because perceived benefits were not sufficient to offset the partial loss of ____.
    Sovereignty
  67. For a Union to survive, it must have ___ and ___ in place to settle economic disputes.
    Agreements and mechanisms
  68. The total benefit of economic integration must outweigh ____ ____ that are sure to arise as member countries adjust to new trade relationships
    Individual differences
  69. Usually markets are enlarged through preferential ___ ___ for participating members, common ___ ___ against outsiders, or both
    Tariff treatment, tariff barriers
  70. Enlarged, protected markets stimulate ___ economic development.
    Internal
  71. External and internal barriers are reduced because of the greater economic ____ afforded to domestic producers.
    Security
  72. ___ ____ among countries is another basic requisite for the development of a market agreement.
    Political amenability
  73. Typically, marketing arrangements are made in response to ___ political threats.
    External
  74. Participating countries must have comparable aspirations and general compatibility before surrendering any part of their ___ sovereignty.
    National
  75. Although not absolutely imperative, for cooperating members of a customs union, such closeness facilitates that functioning of a ___ ____.
    Common market
  76. ___ tends to travel more easily in north-south directions than it did in ancient times.
    Trade
  77. Issues of immigration, legal and illegal, also promote closer economic ___.
    Integration
  78. Cultural similarity eases the shock of economic ____ with other countries.
    Cooperation
  79. ___, as a part of culture, has not created as much a barrier for EU countries as was expected.
    Language
  80. ____, however still seems to be an issue, as evidenced by the impending membership of Turkey into the EU
    Religion
  81. Patterns of Multinational Cooperation: Regional Cooperation Groups, Free Trade Area, Customs Union, Common Market, and ___ ____
    Political Union
  82. Regional Cooperation Groups: the most basic economic integration and cooperation is the Regional Cooperation for ___.
    Development
  83. Governments agree to participate jointly to develop basic ___ beneficial to each economy.
    Industries
  84. Each ___ makes an advance commitment to: participate in the financing of a new joint venture, purchase a specified share of the output of the venture
    Country
  85. Regional Cooperation Groups: No effect on ___ or Tariff Barriers
    Trade
  86. A Free Trade Area (FTA) requires ___ cooperation and integration than the RCD
    More
  87. Free Trade Area: is an ____ between two or more countries to reduce or eliminate customs duties and nontariff trade barriers
    Agreement
  88. Free Trade Area: members maintain individual tariff schedules for ___ countries
    External
  89. An Free Trade Area (FTA) provides its members with a mass market without barriers to facilitate the flow of ___ ___ ___
    Goods and services
  90. Free Trade Area: No ___ tariffs
    Internal
  91. Free Trade Area: ___ tariffs could be different
  92. Free Trade Area: cooperation on ___ issues
    Economic
  93. Free Trade Area: No free ___ or capital movements
    Labor
  94. Customs Union: enjoys the free trade area's reduced or eliminated internal tariffs and adds a common ___ tariff on products imported from countries outside the union
    External
  95. The __ __ was a customs union before becoming a common market
    European Union
  96. Custom Unions: No ___ tariffs
    Internal
  97. Custom Unions: common ___ tariffs
    External
  98. Custom Unions: No free labor or __ movements
    Capital
  99. Common Market: eliminates all tariffs and other restrictions on ___ trade
    Internal
  100. Common Market: adopts a set of common external tariffs, and removes all restrictions on the free flow of capital and labor among ___ nations
    Member
  101. A common marketplace for goods as well as for services and capital is a unified economy and lacks only political ___ to become a political union
    Unity
  102. Political Union is the most full integrated form of regional ___
    Cooperation
  103. Political Union: involves complete political and economic integration, either voluntary or ____
    Enforced
  104. The most notable enforced political union was the Council for Mutual Economic Assistance (COMECON), a centrally controlled group of countries organized by the ___ ___
    Soviet Union
  105. Two new ___ ____ came into existence in the 1990s: Commonwealth of Independent States (CIS), European Union (EU)
    Political Unions
  106. No other group is more secure or more important economically than the ___
    (European Union) EU
  107. It has made progress toward achieving the goal of complete economic integration and, ultimately, ____ ___
    Political Union
  108. European Union's Institutions: European Commission, Council of Ministers, European ___, Court of Justice
    Parliament
  109. European Commission: initiates policy and supervises its observance by ___ ___
    Member states
  110. Council of Ministers: the ___-making body
    Decision
  111. European Parliament: pass and amend ____
    Legislation
  112. Court of Justice: the Supreme Court of __
    EU
  113. The Economic and Monetary Union (EMU), a provision of the Masstricht Treaty: established the parameters of the creation of a common currency for the ___, the euro
    EU
  114. The Economic and Monetary Union (EMU) a provision of the Maastricht Treaty: established a timetable for its ___
    Implementation
  115. The Economic and Monetary Union (EMU) a provision of the Maastricht Treaty: in 2002, established a ___ ___, fixed conversion rates, and completed circulation of euro banknotes and coins
    Central Bank
  116. The Economic and Monetary Union (EMU) a provision of the Maastricht Treaty: led to the 12 member states ___ the euro beginning in Jan. 1, 2001
    Employing
  117. Commonwealth of Independent States: the first Soviet Republics to declare independence were the ___ ___
    Baltic States
  118. Commonwealth of Independent States: the remaining 12 republics of the former USSR, collectively known as the Newly Independent States (NIS), regrouped into the ____ ____ ___
    Commonwealth of Independent States
  119. The Commonwealth of Independent States (CIS) is a loose economic and political alliance with open borders but no ____ government
    Central
  120. Africa's Economic ___: African Union, Economic Community of West African States (ECOWAS), Southern African Development Community (SADC), East African Community (EAC)
    Communities
  121. Middle East/North Africa (MENA): The ongoing political turmoil in the Middle East/North Africa (MENA) region accelerated in 2011 and has resulted in economic ___ in several countries in the region
    Disaster
  122. The Arab Common Market set goals for free ___ trade but has not really succeeded.
    Internal
  123. MENA's Economic Communities: The Arab States on the Persian Gulf, Egypt, and Morocco formed an Arab ___ ___ ___, sometimes called the Greater Arab Free Trade Area (GAFTA)
    Free Trade Area
  124. MENA's Economic Communities: Iran, Pakistan, and Turkey, formed the ___ ___ for Development (RCD), recently renamed to the Economic Cooperation Organization (ECO)
    Regional Cooperation
  125. MENA's Economic ___: Led by Iran, the Organization of the Islamic Conference (OIC) is a common market composed of Islamic countries
    Communities
  126. Economic ___ creates large mass markets
    Integration
  127. Major savings will result from the billions of dollars now spent in developing different versions of products to meet a variety of national ____
    Standards
  128. Market ___: provide an advantage to the companies within the market in their dealings with other countries of the market group
    Barriers
  129. Market Mix Implications: IN THE ___ - Companies charged different prices in different countries
    Past
  130. Market Mix Implications: IN THE PAST - Nontariff barriers between member ___ supported such price differentials
    Countries
  131. Marketing Mix Implications: companies are adjusting their marketing mix ___ to reflect anticipated market changes in the single European Market
    Strategies
Author
hunter82
ID
353247
Card Set
International Marketing CH. 9+10
Description
JSAFLASJDKL
Updated