BMGT Textbook notes.txt

all profit-seeking activities and enterprises that provide goods and services necessary to an economic system.

represent rewards for businesspeople who take the risks involved in blending people, technology, and information to create and market want-satisfying goods and services.

1) Natural resources – include all production inputs that are useful in their natural states, including agricultural land, building sites, forests and mineral deposits 2) Human Resources – include anyone who works and encompasses both the physical labor and the intellectual inputs contributed by workers. 3) Capital - Four types of Capital – Technology, Tools, Information and Physical Facilities 4) Entrepreneurship – the willingness to take risks to create and operate a business

person who seeks a profit in the private enterprise system. A person who seeks a profitable opportunity and takes the necessary risks to set up and operate a business

economic system that rewards firms for their ability to identify and serve the needs and demands of customers. alternative name for capitalism.

the battle among businesses for consumer acceptance

The right to private property, is the most basic freedom under the private enterprise system. Other rights are competition, freedom of choice, and profits

1) the Colonial period – Primary Agricultural – prior to 1776 2) Industrial Revolution – Mass production by semiskilled workers, aided by machines – 1760 – 1850 3) Industrial entrepreneurs – Advances in technology and increased demand for manufactured goods, leading to enormous entrepreneurial opportunities – Late 1800’s 4) Production – Emphasis on producing more goods faster, leading to production innovations such as assembly lines – Through the 1920’s 5) Marketing – Consumer orientation, seeking to understand and satisfy needs and preferences of customer groups – Since 1950’s 6) Relationship – Benefits derived from deep, ongoing links with individual customers, employees, suppliers, and other businesses – Began in 1990’s

the approach that focuses on concentration on building and promoting products in the hope that enough customers will buy them to cover costs and earn acceptable profits

the collection of activities that build and maintain ongoing , mutually beneficial ties with customers and other parties.

name, term, sign, symbol, design, or some combination that identifies the products on one firm and differentiates them from competitors’ offerings.

an affiliation of two or more companies that help each other achieve common goals. One such form of partnership between organizations is a strategic alliance, a partnership formed to create a competitive advantage for the businesses involved.

using outside vendors to produce goods or fulfill services and functions that were previously handled in house or in country.

Offshoring is the relocation of business processes to lower-cost location overseas, this can include both production and services.

outsourcing production or services to locations near a firm’s home base.

blending individuals of different genders, ethnic backgrounds, cultures, religions, ages, and physical and mental abilities, can enhance a firm’s chances of success.

the ability to perceive marketplace needs and what an organization must do to satisfy them.

the ability to analyze and assess information to pinpoint problems or opportunities.

the capacity to develop novel solutions to perceived organizational problems

refers to the standards of conduct and moral values involving decisions made in the work environment.

- a management philosophy that includes contributing resources to the community, preserving the natural environment, and developing or participating in nonprofit programs designed to promote the well-being of the general public.

solid profits, stable growth, a safe & challenging work environment, high-quality goods and services, and business ethics and social responsibility