MGMT4210 1

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  1. components of a good strategy
    AFI-analysis, formulation and implementation
  2. AFI - A - relevant framework - PESTEL
    trends in the external environment
  3. trends in the external environment - framework?
    PESTEL
  4. AFI - A - relevant framework - 5F and SCP
    potential profitability of the industry
  5. potential profitability of the industry- framework?
    5F and SCP
  6. external analysis framworks?
    • PESTEL,
    • 5F,
    • SCP,
    • competitive groups and industry dynamics
  7. internal analysis- framework?
    • core competencies and resource-based view
    • VRIO framework
  8. AFI - F - 2 levels?
    business strategies and corporate strategy
  9. AFI - F - business strategies?
    How do u strategically position a single BU?
  10. AFI - F - business strategies - what to consider?
    • cost leadership vs differentiation vs integration
    • innovation and entrepreneurship
  11. AFI - F - corporate strategy?
    how do you manage multiple BUs?
  12. AFI - F - corporate strategy - what to consider?
    • across industry (vertical integration, diversification)
    • across org. boundaries (M&A, JVs, strategic alliance)
    • across geographies
  13. AFI - I - what is involved?
    • formal structure
    • informal culture
    • governance, reward and control sys
  14. competitive advantage?
    superior performance relative to a relevant set of competitors
  15. strategy?
    the set of goal-directed actions the firm takes to gain and sustain competitive advantage
  16. AFI - Apple case's A
    • PC commodification,
    • Wintel standard,
    • X internal focus
  17. AFI - Apple case's F
    • focus product line,
    • prioritize mobile,
    • seek new product development,
    • integration across platforms,
    • top-notch retail (differentiation)
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317019
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MGMT4210 1
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MGMT4210
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