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The person who initiates communication
Source
What is
Encoding
?
Processes a
source
goes through in order to be understood by the senses.
What is a
message
?
The physical product the
source
encodes.
Give 3 examples of a
message
.
1) A Letter
2) Speech
3) An E-Mail
Define
receiver
.
The target of a
message
What is
decoding
?
The set of actions it takes to translate a physical message to meaning for a receiver.
The
receiver's
responses that shape and alter the message of the
source
.
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Author
mzdeeva305
ID
30200
Card Set
Mass Communications
Description
Ch. 1:(V)Communications-Mass & Other Forms "Communication Process"
Updated
2010-08-17T18:45:16Z
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