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COMM 330 EXAM 1
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Social Identities
Group Memberships that ties individuals together
-Nationality, gender, race or ethnicity
Organizational departments
-Explicit and implicit rules to be apart of a group "Hierarchy"
-Superior and subordinate (CH 5)
Stereotypes
(CH 5)
Prejudice
(CH 5)
Ethnocentrism
(CH 1)
Embodied Ethnocentrism
(CH 3)
What is Communication?
(CH 3)
How Culture Influences Communication
(CH 3)
Idiosyncrasies
make you different
Identity is dynamic
We assume differnt identities
In groups
Claiming membership
People you identify with
Out Groups
Groups in which individual do not claim membership
Identity is
Contextual
We do not assume identities that do not apply to the context
External Culture
Visible & Conscious
Language & Customs
Acquired through observation & education
Easily learned & can be changed
Internal Culture
Invisible & Unconscious
Values & Beliefs
Ways of thinking & perceiving
Influences motives & behavior
Implicitly learned & not easily changed
Homogeneous
Same
Heterogeneous
Different
Culture
is Subjective
-No one views their culture the same
influences Subjectivity (perceptions of reality)
-Created by the brain & habits influence our reality
Author
daniellerenee20
ID
283703
Card Set
COMM 330 EXAM 1
Description
330 Exam
Updated
2014-09-22T02:04:55Z
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