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The scientific study of the way in which people's thoughts, feelings, and behaviors are influenced by the real or imagined presence of other people
Social Psychology
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The effect that the words, actions, or mere presence of other people have on our thoughts, feelings, attitudes, or behavior
Social Influence
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The aspects of people's personalities that make them different from other people
Individual Differences
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The tendency to overestimate the extent to which people's behavior is due to internal, dispositional factors and to underestimate the role of situational factors
Fundamental Attribution Error
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A school of psychology maintaining that to understand human behavior, one need only consider the reinforcing properties of the environment
Behaviorism
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The way in which people perceive, comprehend, and interpret the social world
Construal
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A school of psychology stressing the importance of studying the subjective way in which an object appears in people's minds rather than the objective, physical attributes of the object
Gestalt Psychology
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People's evaluations of their own self-worth; that is, the extent to which they view themselves as good, competent, and decent
Self-Esteem
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How people think about themselves and the social world; more specifically, how people select, interpret, remember, and use social information to make judgments and decisions
Social Cognition
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What is the goal of Social Psychology?
The goal of social psychology is to identify universal properties of human nature that make everyone susceptible to social influence, regardless of social class or culture
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The way in which an individual construes a situation is largely shaped by two basic human motives:
the need to be accurate and the need to feel good about ourselves. Otherwise known as the Social Cognition Approach and the Self-Esteem Approach, respectively
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The tendency for people to exaggerate how much they could have predicted an outcome after knowing that it occurred
Hindsight Bias
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The technique whereby a researcher observes people and systematically records measurements or impressions of their behavior
Observational Method
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The method by which researchers attempt to understand a group or culture by observing it from the inside, without imposing any preconceived notions they might have
Ethnography
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The level of agreement between two or more people who independently observe and code a set of data; by showing that two or more judges independently come up with the same observations, researchers ensure that the observations are not the subjective, distorted impressions of one individual
Interjudge Reliability
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A form of the observational method in which the researcher examines the accumulated documents, or archives, of a culture (e.g., diaries, novels, magazines, and newspapers)
Archival Analysis
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The technique whereby two or more variables are systematically measured and the relationship between them (i.e., how much one can predict from the other) is assessed
Correlational Method
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A statistical technique that assesses how well you can predict one variable from another--for example, how well you can predict people's weight from their height
Correlation Coefficient
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Research in which a representative sample of people are asked (often anonymously) questions about their attitudes or behavior
Surveys
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A way of ensuring that a sample of people is representative of a population by giving everyone in the population an equal chance of being selected for the sample
Random Selection
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The method in which the researcher randomly assigns participants to different conditions and ensures that these conditions and identical except for the independent variable (the one thought to have a causal effect on people's responses)
Experimental Method
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A process ensuring that all participants have an equal chance of taking part in any condition of an experiment; through random assignment, researchers can be relatively certain that differences in the participants' personalities or backgrounds are distributed evenly across conditions
Random Assignment to Condition
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A number calculated with statistical techniques that tells researchers how likely it is that the results of their experiment occurred by chance and not because of the independent variable or variables; Results are significant (trustworthy) if the probability level is less than 5 in 100 that the results might be due to chance factors and not the independent variables studied
Probability Level (p-value)
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Making sure that nothing besides the independent variable can affect the dependent variable; this is accomplished by controlling all extraneous variables and by randomly assigning people to different experimental conditions
Internal Validity
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The extent to which the results of a study can be generalized to other situations and to other people
External Validity
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The extent to which the psychological processes triggered in an experiment are similar to psychological processes that occur in everyday life
Psychological Realism
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A statistical technique that averages the results of two or more studies to see if the effect of an independent variable is reliable
Meta-Analysis
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Studies that are designed to find the best answer to the question of why people behave as they do and that are conducted purely for reasons of intellectual curiosity
Basic Research
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Studies designed to solve a particular social problem
Applied Research
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Thinking that is nonconscious, unintentional, involuntary, and effortless
Automatic Thinking
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Mental structures people use to organize their knowledge about the social world around themes or subjects and that influence the information people notice, think about, and remember
Schemas
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The extent to which schemas and concepts are at the forefront of people's minds and are therefore likely to be used when making judgments about the social world
Accessibility
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The process by which recent experiences increase the accessibility of a schema, trait, or concept
Priming
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The case wherein people have an expectation about what another person is like, which influences how they act toward that person, which causes that person to behave consistently with people's original expectations, making the expectations come true
Self-Fulfilling Prophecy
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Mental shortcuts people use to make judgments quickly and efficiently
Judgmental Heuristics
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A mental rule of thumb whereby people base a judgment on the ease with which they can bring something to mind
Availability Heuristic
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A mental shortcut whereby people classify something according to how similar it is to a typical case
Representativeness Heuristic
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Information about the frequency of members of different categories in the population
Base Rate Information
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A type of thinking in which people focus on the properties of objects without considering their surrounding context; this type of thinking is common in Western cultures
Analytic Thinking Style
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A type of thinking in which people focus on the overall context, particularly the ways in which objects relate to each other; this type of thinking is common in East Asian cultures
Holistic Thinking Style
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Thinking that is conscious, intentional, voluntary, and effortful
Controlled Thinking
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Mentally changing some aspect of the past as a way of imagining what might have been
Counterfactual Thinking
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The fact that people usually have to much confidence in the accuracy of their judgments
Overconfidence Barrier
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The study of how we form impressions of and make inferences about other people
Social Perception
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The way in which people communicate, intentionally or unintentionally, without words
Nonverbal Communication
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To express or emit nonverbal behavior, such as smiling or patting someone on the back
Encode
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To interpret the meaning of the nonverbal behavior other people express, such as deciding that a pat on the back was an expression of condescension and not kindness
Decode
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A facial expression in which one part of the face registers one emotion while another part of the face registers a different emotion
Affect Blend
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Culturally determined rules about which nonverbal behaviors are appropriate to display
Display Rules
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Nonverbal gestures that have well-understood definitions within a given culture; they usually have direct verbal translations--such as the OK sign
Emblems
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A type of schema people use to group various kinds of personality traits together; for example, many people believe that someone who is kind is generous as well
Implicit Personality Theory
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A description of the way in which people explain the causes of their own and other people's behavior
Attribution Theory
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The inference that a person is behaving in a certain way because of something about the person, such as attitude, character, or personality
Internal Attribution
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The inference that a person is behaving a certain way because of something about the situation he or she is in; the assumption is that most people would respond the same way in that situation
External Attribution
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A theory that states that to form an attribution about what caused a person's behavior, we systematically note the pattern between the presence or absence of possible causal factors and whether or not the behavior occurs
Covariation Model
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Information about the extent to which other people behave the same way toward the same stimulus as the actor does
Consensus Information
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Information about the extent to which one particular actor behaves in the same way to different stimuli
Distinctiveness Information
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Information about the extent to which the behavior between one actor and one stimulus is the same across time and circumstances
Consistency Information
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The seeming importance of information that is the focus of people's attention
Perceptual Salience
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Analyzing another person's behavior first by making an automatic internal attribution and only then thinking about possible situational reasons for the behavior, after which one may adjust the original internal attribution
Two-Step Process of Attribution
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Explanations for one's successes that credit internal, dispositional factors and explanations for one's failures that blame external, situational factors
Self-Serving Attributions
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Explanations for behavior that avoid feelings of vulnerability and mortality
Defensive Attributions
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The tendency to think that other people are more susceptible to attributional biases in their thinking than we are
Bias Blind Spot
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A form of defensive attribution wherein people assume that bad things happen to bad people and that good things happen to good people
Belief in a Just World
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