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what are the three stages of memory?
sensory store, short term memory, long term memory
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what is iconic memory
visual memory, lasts fraction of a second
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echoic memory
auditory memory, lasts couple of seconds
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what is the duration of short term memory?
30 seconds
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what is the capacity of short term memory?
7 +- 2
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how do you increase the duration of short term memory?
rehearsal
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how do you increase the capacity of short term memory?
chunking the information
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what are the two types of long term memory
declarative-- facts
procedural-- knowing how to do something
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what is an example of proactive interference when it comes to memory?
you're used to driving automatic and switch to stick shift
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retroactive interference
what you remember know interferes with what you remembered before
ex. old phone numbers
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what is a schema?
clusters of knowledge in ltm about objects, people, events. it is your idea of an average experience at a certain place, with a certain person, etc.
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