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Overtrading
Expanding a business rapidly without obtaining all of the necessary finance so that a cash flow shortage develops
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Capital
Money invested in a business or business project
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Bad debt
Unpaid customer bills that are unlikely to ever be paid
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Agent
Someone that arranges transaction between a supplier and customer usually over seas
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Credit control
The monitoring of debts to ensure that credit periods are not exceeded
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Creditors
People owed money by the business eg suppliers
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Boston matrix
A method of analysing the products in a firms portfolio based on relative market share and market growth
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Break even
The point at which the number of total sales equals total costs. No profit or loss is made at the break even point
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Brand loyalty
A long-term decision to purchase a particular product or service
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Budgets
Financial targets for the future covering revenue (income) and expenditure over a certain time period
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Delayering
The removal of layers of the hierarchy from an organisational structure
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Competitive advantage
One or more features about a business product/service that gives it an advantage over it competitors (eg quality)
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Business objectives
Specific targets set that a business aims to achieve
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Calculated risk
A decision made after careful consideration of the risks involved and the potential rewards
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Capacity
The maximum output that a firm can produce with existing resources
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Brand extension
The use of a successful brand name to.launch a new or modified product in the market
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Automation
The replacement of workers with machines to perform tasks in production
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External recruitment
Recruiting people from outside your company
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Internal recruitment
Recruiting people who are work in the business
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Operational Targets
there are specific and usually measurable objectives set for each operations activity of a business
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Job Enrichment
Increases the level of responsibility within a job to make more challenging and rewarding.
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Job design
Changing the nature of the role in order to increase motivation or reduce dissatisfaction at work.
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Empowerment
Giving employees the power to do their job: trusting them, giving them the authority to make decisions and encouraging feedback from them
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Job rotation
Varying an employee's job on a regular basis
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Job enlargement
expanding the number of tasks completed by an employee
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Training
Giving employees the knowledge, skills and technique necessary to fulfill the requirements of a job
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Induction Training
is give as an initial preparation upon taking up a post. Its goal is to help new employees reach the level of performance expected from an experienced worker
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Off-the-job Training
Away from the place of work e.g. at a training centre of college
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On-the-job training
learning by doing the job, under guidance of an experienced member of staff or external trainer
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Motivation
the factors that inspire an employee to complete a task at work
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Methods of Selection
ways in which businesses recruit the best candidate for an identified vacancy. These can be internal or external to the organisation and will depend upon the time available, the budget available and the specialist skills available in the oragnisation
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Job description
A summary of the main duties and responsibilities associated with an identified job
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Person specification
identifies the skills, knowledge and experience a successful applicant is likely to have
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recruitment and selection process
How a business chooses the best candidate for a vacancy it has identified
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Absenteeism
The number of working days lost as a result of an employee's deliberate or habitual absence from work
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Subcontracting
using a supplier to manufacture part or all of a firms product or service
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Stocks
Materials or finished goods held by a firm as needed to supply customers demand
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Rationalisation
reorganisating resources to cut costs -often leading to a cut back in capacity.
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Excess Capacity
when a business has a great production capacity than is likely to be used in the foreseeable future
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Overtime
Staff working beyond their contracted hours in exchange for a higher hourly wage
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Capacity Utlisation
Is the proportion that the current output is of full capacity output.
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Unit cost
The average cost per unit of output
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Quality Product
a product or service that meets customers expectations and is therefore 'fit for purpose'
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Quality Standards
the expectations of customers expressed in terms of the minimum acceptable production or service standards
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Quality control
this is bases on inspection of the products or a sample of the products
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Quality Assurance
this is a system of agreeing and meeting the quality standards at each stage of production to ensure consumer satisfaction
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ISO 9000
This is an internationally recognised certificate that acknowledges the existence of a quality procedure that meets certain conditions
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Total Quality management
An approach to quality that aims to involve all employees in the quality improvement system
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Supplier relationship
these are links with the companies that supply a business with goods and service
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Customer service
The provision of service to customers before, during and after purchase to the standard that meets customer expectation
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Internal customers
people within the organisation who depend upon the quality of work being done by other
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Service level agreement
agreements or contracts with suppliers that clearly lays down the service that they must provide
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Information technology
The use of electronic technology to gather, store, process and communicate information
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Robot
computer controlled machine able to perform a physical task
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Sustainability
production systems that prevent waste by using the minimum of non-renewable resources so that levels of production can be sustained in the future
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Consumer marketing
creating and delivering products to solve consumer's needs
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Unique selling point (USP)
a feature or function of a product that makes it different to any other on the market
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Product Differentiation
creating a perceived difference for a product in a competitive market
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The products life cycle
the path of a product from its introduction onto the market to its eventually disappearance from that market
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Product portfolio analysis:
analysing the existing product mix to help develop a balanced range of goods and services
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Promotion
Bringing a product or range pf products to the attention of existing and potential customers
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Sales promotion
offers designed to increase sales
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Promotional activities
The ways in which a business can communicate with its potential and existing customers with the aim of increasing sales
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Business marketing
serving the needs of a business or businesses within one or more industries
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Supply Chain
all the stages in the production process from obtaining raw materials to selling to the consumer - from point of origin to point of consumption
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Marketing
Identifying and meeting customer needs
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Niche marketing
meeting the needs of a relatively small number of potential customers
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Market
anyone willing and with the financial ability to buy a product or service
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Marketing mix
the integration of a product, place, promotion and pricing designed to achieve the marketing objectives of the business
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Merchandising
the visual presentation of a product to the consumer at the point of sale
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Direct selling
a way of selling directly to the final consumer without another intermediary
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Product development
Changing aspects f the goods and services to meet the changing needs of existing customers or to targets a different market
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Product line
a set of related goods or services
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Product mix
the full range of products offered by a business also know as product portfolio
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Mass marketing
meeting the needs of a very large number of potential customers
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Price strategies
long-term pricing plans which takes into account the objectives of the business and the value associated with the product
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Price skimming
entering a market with a high price to attract early adopters and recoup high development costs
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Penetrating pricing
below market pricing to gain a foothold in an established and competitive market
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promotional mix
The combination of promotional activities which make up a campaign to communicate with a target market
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Public relations
communicating with the media and other interested parties to enhance the image of the business and its products and thereby increasing sales
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Branding
creating an identity for a business and its products to differentiate it from its rivals on the market
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Advertising
the use of media to communicate with consumers
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Price leader
a product that has significant market share and can influence market price
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Price taker
a firm which sets its prices to the same or similar level to those of dominant firm in the industry
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Pricing tactics
the manipulation of price to achieve an short-term objective
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Loss leaders
Products sold at a loss than a cost to attract customers to a product range
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psychological pricing
pricing the use of odd number pricing to increase the value-for-money appeal of a product
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Price elasticity of demand
the responsiveness of demand for a product to a change of its price
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Price inelasticity demand
the demand for a product changes relatively less than a change in price
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Business to business markets
companies meeting the needs of other businesses in the market place
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Business to consumer markets
companies meeting the needs of final consumers of goods and services
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Direct sale
where no intermediaries are used
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Intermediaries
organisations involved in the distribution of goods and services on behalf of other businesses
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Distribution channel
Method by which a product is sold to the customer
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degree of competition
the number and the size of the businesses operating in a given market be it local, regional, national or international
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Market conditions
the nature of the product, the needs of consumers, the number of firms and the ease of entry to the market
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Competiveness
characteristics that permit a firm to compete effectively with other businesses
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Competitive advantage
discovering and using methods of competing which are distinct and offer consumers greater perceived value than those of rivals in the market
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Levels of hierarchy
The number of layers of management and supervision existing in an a organisation
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Chain of command
The lines of authority within the business
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Lines of communication
how information is passed up, down and across the organisation
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Span of control
the number of subordinates, one job/post holder is responsible for
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Work load
how much work one employee, department and team have to complete in a given period of time
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Job role
the task involved in a particular job
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Delegation:
passing the authority to make specific decisions to somebody further down the organisational hierarchy
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Communication flows
how information is passed around an organisation including downwards, upwards and sidewards and through the grapevine or gossip network
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Workforce role:
the tasks involved in a particular level or grade of job within an organisation
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Workforce performance
methods of measuring the effectiveness of employees including labour turnover and absenteeism
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Labour turnover
The percentage of the total workforce who leave in any give period
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Labour productivity
the contribution made by employees to the output of a business
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