Thinking

Availability Heuristic
- -judge by easiness
- -9/11 v.s. car crash
Anchoring and Adjustment Heuristic

-given value=anchor=adjust judment
Sunk Costs

Invest $/time in unsuccessful proj
Confirmation Bias
- -Seek info that supports pre existing knowledge
- -discredit non-supportive info
Mental set

same response, new prob

Author

Nayja

214159

Card Set

Thinking

Description

st 3

Updated

2013-04-17T22:51:02Z

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