Public Speaking Test 2

  1. a synonym for thesis statement
    central idea
  2. influences on beliefs understandings, and other mental
    cognitive effects
  3. the cognitive, affective, or behavioral responses a speaker desires
    specific purpose
  4. a single sentence that names the subject and establishes the
    thesis statement
  5. our tendency to like or dislike something or to have positive or
    negative feelings about it
  6. identifying audience characteristics to communicate more effectively
    audience analysis
  7. identifying audiences by populations they represent such as
    age or ethnicity
    demographic analysis
  8. listeners who are similar in attitude
    homogenous audiences
  9. standard used to evaluate judgements such as good or bad
  10. stating similarities between two things
  11. data verified consistently be many observers
    established facts
  12. implies the subject
    metaphorical image
  13. Six traditional Patterns
    Chronological, spatial, causal, problem-solution, pro-con topical
  14. Chronological Pattern
    • presents points in a sequential or time order, common in historical topics or biographical speeches        
    •            I. Birth

               II. Life

               III. Death
  15. spatial pattern
    • presents points by place or location, common in speeches about places or
    • things.
    •         I. Location 1
    •              a. details of location
    •        II. Location 2
    •              a. details of location
  16. Problem-solution pattern
    • describes a problem and a solution to it
    •                        I.Problem
    •                         a.solution
    •                         b. solution
  17. Pro-con arrangement pattern
    presents arguments in favor of and arguments for and against

    •                      i. Pro argument
    •                         a. reasoning
    •                     II. con argument
    •                         a.reasoning
  18. Topical organization
    divides subject into subtopics

    •              I. 2 things
    •              a. 1st thing
    •              b. 2nd thing
  19. Opening/Closing Techniques
    • - Ask A Question
    • - Provide a vivid description
    • - Begin with quote
    • - Begin with example
    • - Startling Numbers
    • - Refer to Current Event
    • - Use Humor
  20. Ask A Question
    a. participatory- listeners answer out loud

    b. rhetorical-listeners answer in mind
  21. Provide a vivid description
    • provide a scene vivid enough
    • that listeners can picture it in their head
  22. Begin with a quotation
    - a saying that captures your theme
  23. Begin with Example
    - simliliar to providing vivid description, this is an attempt for your audience to "connect" with your speech
  24. Start with Startling Numbers
    • -helps hold listener's attention
    • - helps put ideas into context
  25. Refer to current event
    establishes common ground, makes speech relatable
  26. Use Humor
    Gains attention while creating more informal atmosphere.
  27. Using statistics carefully(Pros)
    • - Numbers and measurements are typically considered “hard facts” that help us understand the extent of an issue or predict the probability of some future happening.       - Consequently, numerical support used well
    • may increase your credibility and cause you to appear more competent and
    • knowledgable
  28. Using statistics carefully (cons)
    • -statistics don’t involve listeners feelings and too many in a speech can be boring.
    • -better speakers typically balance statistics with examples in order to both clarify and personalize a topic.
    • -numerical information is often misleading or biased(ethos). Use numerical data both accurately and sparingly. 
Card Set
Public Speaking Test 2
Covers chapters 5-10 in Public Speaking by Jaffe