Sociology 120

  1. the primary goal of this type of research is to directly address some social problem or need
    applied research
  2. the primary goal of this type of research is to describe some aspect of society and advance our understanding of it
    basic research
  3. a variety of techniques that enable researchers to systematically summarize and analyze the content of various forms of communication-- written, spoken, or pictorial
    Content analysis
  4. a relationship in which change in one variable is connected to change in another variable
  5. research carried out explicitly to create knowledge that can be used to bring about social change
    Critical social science
  6. the entity that changes in response to the independent variable
    dependent variable
  7. data that cab be observed or documented using the human senses
    empirical evidence
  8. a data gathering technique in which the researcher manipulates an independent variable under controlled conditions to determine if change in an independent variable produces a change in a dependent variable, thereby establishing a cause-and-effect relationship
  9. a data collection technique in which the researcher systematically observes some aspect of social life in its natural setting
    Field research
  10. the ability to describe patterns of bahavior of a larger popluation based on findings from sample
  11. the fact that human beings will react differently because they know they are in a study
    Hawthorne effect
  12. a statement about the relationship between variables that is to be investigated
  13. the entity that is associated with and/or causes change in the value of the dependent variable
    Independent variable
  14. the principle that subjects in any study must know about the nature of the research project, any potential benefits or risks that they may face, and that they have to right to stop participating at any time, for any reason
    Informed consent
  15. a data gathering technique that uses open-ended questions during somewhat lengthy face-to-face sessions
    intensive interview
  16. an approach that focuses on understanding the meaning that people ascribe to their social world
    Interpretive social science
  17. to define the variable you are interested in studying
  18. a way in which sholars evaluate research manuscripts before they are published in order to ensure their quality
    peer-review process
  19. an approach that assumes that the social world, like the natural world, is characterized by laws that can be identified through research and used to predict and control human affairs
    Positivist social science
  20. the effort to bring the findings of both basic and applied sociological research to a broader non academic audience
    public sociology
  21. any kind of evidence that is not numerical in nature, including evidence gathered from interviews, direct observation  and written or visual documents
    qualitative data
  22. evidence that can be summarized numerically
    quantitative data
  23. a sample in which every element of the population has an equal chance of being chosen
    random sample
  24. the procedures used by a researcher to collect and analyze data
    research methods
  25. part of the population a researcher is studying that represents the whole
  26. a type of research using data previously collected by other researchers
    secondary data analysis
  27. a data collection technique that involves asking someone a series of questions
  28. the requirement that researchers explain how they collected and analyzed their evidence and how they reached their conclusions
  29. the goal of removing any personal views from the research process; part of positivist social science
  30. measures that can change (or vary) and thus have different values
Card Set
Sociology 120