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  1. psychology
    scientific study of behavior and mental processes
  2. method used
    scientific method
  3. father of psychology
    Wikhelm Wundt
  4. scientific method
    • 1. observe and theorize
    • 2.formulate hypothesis
    • a study
    • 4.collect and analyze data
    • 5.apply results to hypothesis
    • (back)
  5. pieces of psychology method
    • 1.describe
    • 2.explain
    • 3.predict
    • 4.influence
  6. schools of thought in psychology
    • behaviorism
    • psychoanalysis
    • humanistic psychology
    • cognitive psychology
    • evolutionary psychology
    • biological (physiological) psychology
    • socio-cultural psychology
  7. behaviorism
    environment shapes and controls behavior
  8. psychoanalysis
    unconscious motivation and early childhood experiences determine behavior and thought 
  9. humanistic psychology
    • individual's subjective experience is key to understanding behavior
    • human uniqueness, based in capacity for choice, growth and and psychological health
  10. cognitive psychology
    • mental process underlie behavior
    • product of two steams of thought (gestalt psychology & info-processing psychology)
  11. evolutionary
    human behaviors are required for survival and have adapted in the face of environmental pressures over the course of evolution
  12. biological (physiological) psychology
    biological processes structures and heredity explain behavior
  13. sociocultural approach 
    social and cultural influences on behavior 
  14. psychological perspectives
    points of view used for explaining people's behavior and thinking, wether normal or abnormal
  15. eclecticism 
    choosing a combination of approaches to explain behavior
  16. critical thinking cogs
    • independent thinking
    • suspension of judgement
    • willingness to modify or abandon prior judgemente
  17. types of research?
    • Naturalistic and laboratory observations
    • case study
    • survey research
    • cor-relational method
    • experimental method
  18. naturalistic observations advantages
    behavior studied in everyday natural setting
  19. naturalistic observation disadvantage
    • little or no control over condition
    • observer vias
  20. laboratory observation advantages
    • allows researcher more control
    • use of precise equipment to measure responses
  21. laboratory observation disadvantages
    observations may not generalize
  22. case study advantages
    • great source of information about unusual conditions or events
    • can provide info that leads to testing hypotheses
  23. case study disadvantages
    • lack of generalization (not the same for everyone)
    • doesn't establish  cause of behavior
  24. survey study
    • most popular 
    • interviews used to gather info about attitudes, beliefs, experiences, or behaviors
  25. survey study advantages
    • can provide info about a large group of people
    • can track changes in attitudes and behaviors over time
  26. survey study disavantages
    • responses may be inaccurate
    • sample may not be representative
    • interviewer's characteristics may influence responses
    • can be costly and time consuming 
  27. cor-relational method
    used to determine relationship (cor-relation) between two events, characteristics, or behaviors [ex. hrs of tv and aggressiveness] 
  28. cor-relational method advantages
    • can assess strength of relationship between variables
    • can be done quickly 
    • provides basis for prediction
    • can be done when it's not possible to manipulate the situation 
  29. co-relational method
    does not demonstrate cause and effect. 
  30. correlation strenght
    is measure from -1 to 1
  31. experimental method 
    used to test a casual hypothesis between two variables
  32. experimental method advantages
    identification of cause and effect relationships
  33. experimental method disadvantages
    • unnatural setting
    • generalizabity
    • some experiments are unethical or impossible to do
  34. independent variable
    factor that is manipulated to determine if ti causes a change in another behavior or condition
  35. experimental group
    exposed (one that receives the drug or experiment)
  36. control group
    • used as a point of comparison 
    • (similar to experimental group, does not receive the drug)
  37. electroencephalogram
    • captures brain activity
    • place electrodes on the scalp 
    • records brain-wave activity of the brain
    • can show activity every millisecond on surface of brain
Card Set
intro to psychology, vocabulary
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