A. people use the frameworks provided by the dominant discourse of the day to interpret signs, symbols, and media messages.
3. Hall’s main concern with corporate control of mass communication is that it
prevents many stories from being told.
4. The media process that limits the range of alternative ideas and presents these restricted choices as the only options is
ideological discourses of constraint.
5. Which of the following is not one of Hall’s decoding options?
Formulate a liberating code.
6. Hegemony is
Both reflected and reinforced in the media.
7. Preponderant influence or domination, especially of one nation over another, is
hegemony.
8. Douglas Kellner argues that during the Gulf War, the media
All of the above.
9. Both speaking out on oppression and linking that subjugation with the communication media are incorporated in the term
articulation.
10. Hall's brand of cultural studies has been criticized because
A. its strong ideological component limits its credibility.
11. Hall doubts the scientific community’s potential to find any useful answers to important questions about media influence.
True
12. Marxist scholars are dedicated to empowering those who are marginalized in society.
true
13. Douglas Kellner’s analysis suggests that the media portrayed the Gulf War in terms that were too complex for the average citizen to understand.
False
14. According to Michel Foucault, it is inaccurate to separate signs and symbols from mass media images.
True
15. According to Hall, any theory that deconstructs the current structure of media studies should be loudly denounced as supporting the power structure of the elite.