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Chapter 4
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A persons attitude will always predict their behavior
Observe what kind of car they bought
Norms
Status
Roles
Values
Cognitive dissonance
Behavior
Self-perception
Overjustification
Festinger
Self sufficiency theory
Change; formation
Create good impressions
Administer the implicit association test (IAT) to subjects
Self perception theory
Low ball technique
Foot in the door technique
Cognitive dissonance
Cognitive dissonance theory
Self perception theory
Author
dimple90
ID
142919
Card Set
Chapter 4
Description
Midterm
Updated
2012-03-21T15:15:28Z
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