Community Journalism

These are official leaders who tend to focus on the official business of the community - such as policy decisions, economic development. They are often most in tune with civic leaders and may be seen as disconnected from people's daily lives.

They often represent the interests of a particular group of people or institution within the community. THey typically are knowledgeable of the official layer of the community and can provide the point or view of their interest group on official issues.

They often do not have official titles, but they are often the real and authentic voices of the community. They can offer insights and advice on what people really care about, what values they wrestle with, how people talk about issues and what they don't know.

They often can lead you to influential but hard to find leaders and citizens who are part of less visible community organizations. Connectors also can help you learn how the work of different community organizations relates to one another.