MARKET RESEARCH 74

  1. Does example 1 in this topic mention Validity? is so, which type of validity is mentioned?
    Yes. Construct validity
  2. If an instrument has been widely used, should this fact be mentioned?
    Yes
  3. When is it especially important for quantitative reseachers to provide detailed information on the instrumentation
    When an instrument has not been elsewhere
  4. If semistructured interviews have been used, the researcher is relieved of the responsibility to describe them in detail. is this statement "true" or "false"
    false
  5. Is it appropriate to provide background information on the interviewer when semistructured interviews are used in the collection of data?
    yes
  6. When focus groups are used, should the researchers indicate how man participants were in each group?
    yes
  7. In your opinion, how important is it for researchers to provide the sample questions used in their intrumentation?
    very
Author
2game4u
ID
115096
Card Set
MARKET RESEARCH 74
Description
MARKET RESEARCH 74
Updated