PH 661 Terms

belief about the chances or risk of getting a certain disease (HBM)

belief about how serious a disease or condition is (HBM)

belief about how efficacious the advised action to reduce disease impact is (HBM)

belief about the costs (psychologically and tangible) of the proposed action (HBM)

strategies to promote action, activate "readiness" (HBM)

beliefs about the specific outcomes of a behavior (measured by differential scale, “My using a condom the next time I have sex will help protect me from STDs : likelyàunlikely) TRA/TPB

value attached to a behavioral outcome (Protecting myself from getting STDs is: good-->bad) TRA/TPB