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Pricing policy
factors which influence prices
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Markup
difference between merchandise cost and selling price
i.e. gross margin
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Markdown
a reduction of selling price from original selling price
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Price determination
method used by management to establish the selling price for services and merchandise
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Fixed dollar amount
add same dollar amount to wholesale cost of item of merchandise
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Fixed multiple
a price determination method wherby the casket cost is multiplied by a constant factor
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Graduated recovery
a pricing method where the markup varies
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Price quotation
method by which prices are explained to the consumer
(ex: itemized GPL required by FTC but package pricing allowed)
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Unit pricing
a method of price quotation which creates one total price package including both service and merchandise (casket)
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Bi-Unit pricing
a method of price quotation showing separately the price of the service to be rendered and the price of the merchandise (casket)
The common two units were "professional services" and "casket"
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Functional pricing
a method of price quotation in which the charges are broken down into several major component parts, such as professional services, facilities, automobiles, and merchandise.
Basically, the mortuary charged for three or more areas
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Itemization pricing
the method of price quotation by which each and every function or unit of service and/or item of merchandise is priced separately
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Package pricing
a pricing method which groups together selected services and/or merchandise
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Cash advance items
any item of service or merchandise described to a purchaser as a "cash advance," "accommodation," "cash disbursement," or similar term
A cash advance item is also any item obtained from a third party and paid for by the funeral provider on the purchaser's behalf
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Sales frequency
the number of times sales in a given price bracket occur over a fixed period of time
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Sales frequency chart
for a defined period of time, a chart is used to track which units sell and how many of each type
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Average
Mean
for a given group of numbers (amounts), this is the sum of a group of numbers divided by the actual physical number of units
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Median
a value in an ordered set of values which represents the midpoint, whereby there are an equal number of values above and below the midpoint value
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Mode
the value that occurs most frequently (often) in a given group or array of numbers (amounts)
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Quartile
a division of the total into four segments, each representing one-fourth of the total
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Range
the upper and lower limits of a series of numbers
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Consumer Value Index (CVI)
the percentage derived by dividing the wholesale cost of the merchandise by the retail price of the merchandise
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Merchandise Value Ratio (MVR)
the relationship between the wholesale cost of the merchandise and the total cost (both service and merchandise) to the consumer
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Graduated recovery
hmm, again...(careful, its the same but different)
the return on money is produced by varying the amount expected on each selection
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Credit
an agreement that payment for a product or service will be made at some later date
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Trade credit
a form of credit that is extended by one business to another business to help finance distribution of producer's goods
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Consumer credit
a type of credit granted by retailers that is used by individuals or families for satisfaction of their own wants
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Bad debts expense
accounts receivable that are uncollectible
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Installment credit
Closed-end credit
balance of costly goods paid for in small monthly equal (fractional) payments over a period of time
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Revolving accounts
Open-end credit
a line of credit that may be used over and over again up to a certain borrowing limit
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