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Ch.5
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direct investments
require major capital commitment
market-entry
involve sale of goods/services
international organizational model
designed to help companies exploit their existing core capabilities to expand into foreign markets
multinational organization model
uses subsidiaries in each country in which the company does business
global sourcing
purchasing goods or services around the world for local use
exporting
selling locally made products in foreign countries
importing
buying foreign made products and selling them in domestic markets
licensing
foreign firm pays fee for rights to make or sell another company's products in a specific region
franchising
buys the right to use another's name in home country (i.e McDonalds)
joint ventures
operates in a foreign country through co-ownership by foreign and local partners
reasons for engaging in international business
profits, new market, raw materials, financial capital, lower labor cost
globalization
the process of growing interdependence among elements of the global economy
global management
used to describe management in business and organizations with interests in more than one country
global manager
culturally aware and informed on international affairs
international business
conducts for-profit transactions of goods/services across national boundaries
insourcing
used to describe job creation that results from foreign direct investment
foreign subsidiary
local operation completely owned and controlled by a foreign firm
types of Market-Entry strategies
importing/exporting, global sourcing, licensing/franchising
types of Direct Investment strategies
foreign subsidiaries and joint ventures
Author
ahalley
ID
106092
Card Set
Ch.5
Description
chapter five
Updated
2011-10-10T18:54:50Z
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