Chapter 1

  1. Niche marketing is the phrase used to refer to....
    the targeted marketing of specific demographics (i.e. Baby Boomers, Retirees, etc.)
  2. Freddie Mac is the more common term for...
    Federal Home Loan Mortgage Corp.
  3. Fannie Mae is the more common term for....
    Federal National Mortgage Association
  4. Ginnie Mae is the more common term used for...
    Government National Mortgage Association
  5. FHA stands for....
    Federal Housing Administration
  6. NAR stands for...
    National Association of Realtors
  7. This person conducts brokerage activities on behalf of the broker.
    a salesperson
  8. What factors affect demand?
    • Population
    • Demographics
    • Employment and wage levels
  9. What two factors affect supply?
    • Labor force and construction and material costs
    • Governmenal controls and financial policies
  10. When demand goes up and supply stays stable, then prices generally go.....
  11. When supply goes up and demand stays stable, then prices generally go....
  12. What are the 5 Categories of Real Property?
    • Residential
    • Commercial
    • Industrial
    • Agricultural
    • Special Use
Card Set
Chapter 1
Intro to the Real Estate Business